Week 10

Adding human interest to a post is highly effective because readers from different social media platforms can identify to the product or services a business is offering. Writing about a personal experience with the product itself can help readers to feel connected and close the deal with a sale with the writer because is something real. For example, if I write about how beautiful my niece’s hair up-do looks at her kinder garden graduation with one of the tiaras I sell it would be easy to sell to a mother. Or if I blog about how my product will make someone feel good about themselves. Also, if my customers add comments about their good experiences with my products can help boost my sales.

It will make sense add personal touch because my products are related to personal appearance and adding personal touch can help customers to feel confident about how the product will look. I think everything needs to have personal touch because nowadays people feel more compel to buy when they feel related to the product/services offer by a business (psychographics).