Thursday, September 21, 2017

Week 5 Post 1

I choose the first set and if I’m not mistaken they have the 

same target market. The difference I found is that Econobum 

Cloth Diapers used demographic and psychographics. It’s 

like “Code Green” on diapers, they are appealing to 

customers who cares of nature. This website does not have 

Call to Action words. Just cheap Diapers was more about 

demographics. They are more about customers income. 

Their website has Call to Action Words “Click here for 

monthly special offer”. I don’t think there is a crossover 

between the two types of customers. These two websites 

are simple and easy to navigate

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